Brand

Some years back, a group of artists were hounded out of Beijing by authorities. Some went to Songzhuang village, a farming town an hour away. Now, that village is a boomtown ?- based on the market for contemporary Chinese art. Communist officials drink beer with bohemians. Will the rising tide raise all the artists’ boats ?- or capsize them? Jocelyn Ford goes to Songzhuang to find out.

Many have discussed the ‘branding’ of President Obama, but the danger is that brands can get tarnished. We hear from a branding expert about why the Obama brand is unique to the presidency.

We are all learning to make sacrifices for the sake of the environment, but one thing Americans have a hard time cutting corners on is their toilet paper. Leslie Kaufman of the New York Times’ has an article on the delicate subject in today’s paper.

Guests: Krishna Garlic, executive director of the non-profit tour company, Brand New Day, in Elizabeth, New Jersey, and Mignon Blanchard, a pre-foreclosure candidate selling her house with the assistance of Brand New Day.