‘For God, Country & Coca-Cola’ Author Mark Pendergrast Discusses Coke’s Global Reach

The World

A revised edition of Mark Pendergrast's history of "For God, Country and Coca Cola" has been re-released. In the book he details the politics of where coke has and has not been available worldwide over its 120-year history.

Author Mark Pendergrast's history of Coca-Cola, "For God, Country and Coca Cola" has been re-released this summer.

In his book, Pendergrast details the politics behind the ubiquitous fizzy beverage global rise and where Coke has and has not been available worldwide over its 120-year history.

And yes, it even includes a peek at Coke's "secret recipe."

Below we've posted more of our conversation with Pendergrast where he discusses Coke's marketing flubs through the years and the soft drink's presence in Nazi Germany.

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