10 amazing McDonald’s commercials that explain the world

GlobalPost

Have you ever pictured Ronald McDonald in a dress? No? How about with long, flowing red hair?

Japan has:

The golden arches may fulfill a similar longing across the globe, but the way they do it is decidedly different from country to country.

In India, for example, it involves slapping:

Serving 68 million people in 118 countries, McDonald's is undeniably a serious business.

The Economist uses what it calls the Big Mac Index to compare currency rates between countries. At the start of 2013, for instance, a Big Mac cost $4.37 in the United States. By comparison, it was $2.57 in China, so the yuan was undervalued by 41 percent.

Here's a map of countries with McDonald's restaurants, showing the year they got their first restaurant:

(Courtesy Wikimedia Commons)

Business aside, McDonald's ads provide a fascinating lens through which to view different cultures.

Take Turkey, for instance, which is working through some insecurity issues in this ad:

Israel, too, is sorting through some feelings toward the US establishment:

In Brazil, it's about channeling the best America has to offer, aka soul music:

In the Philippines, the only thing more universal than McDonald's is the language of love:

Egypt, too, tells a classic love story:

In Germany, the fantasies are about what you'd expect:

In Russia, they're, um, a little different:

And in Korea, it's just downright silly:

Will you support The World?

The story you just read is not locked behind a paywall because listeners and readers like you generously support our nonprofit newsroom. Now more than ever, we need your help to support our global reporting work and power the future of The World. Can we count on you?