Marketing
How people around the world are filling their pantries
Leaders around the world have promised their citizens that grocery stores will stay open, even in the places most impacted by the novel coronavirus pandemic. But people are still making sure they have essentials on hand. What does “stocking up” look like for people around the world?
Why TV audience measurement remains stuck in an analog age
Our habits are more well-known than ever before: What websites we visit, what products we buy from Amazon, what videos we watched on the Internet. But what we watch on TV remains somewhat of a mystery, with Nielsen ratings the only window into Americans’ viewing habits.
Court says Cadbury can’t keep competitors away from its signature purple color
Cadbury has staked its identity on the color purple. For years, it’s tried to keep competitors from using purple on their wrappers. But no longer. A UK court says Cadbury doesn’t have an exclusive right to the color when it comes to chocolate.
VIDEO: More Limbaugh advertisers cut support, while some businesses get caught in crossfire
A growing number of advertisers on Rush Limbaugh’s syndicated, conservative talk-radio show have pulled the plug. At last count, 11 businesses have decided not to air ads on his program in the wake of his calling Georgetown Law student Sandra Fluke a slut.
