UK considers a new way to end smoking
The British government is considering a controversial measure to reduce the number of smokers by half in ten years. It wants to sell cigarettes in packs featuring only the text of the cigarette brand set on a uniform gray background. But tobacco companies are resisting the move.
BBC Business Reporter Rodney Smith joins us from London with more.
The story you just read is available to read for free because thousands of listeners and readers like you generously support our nonprofit newsroom. Every day, the reporters and producers at The World are hard at work bringing you human-centered news from across the globe. But we can’t do it without you: We need your support to ensure we can continue this work for another year.
When you make a gift of $10 or more a month, we’ll invite you to a virtual behind-the-scenes tour of our newsroom to thank you for being with The World.