Olla Condoms launches unborn baby Facebook campaign

A Brazilian company Olla condoms has discovered that responsibility can be more effective than the threat of hideous disease.

At least that's the message that their newest Facebook ad campaign delivers.

The company sent friend requests to single men from their hypothetical unborn sons, by tacking Jr. onto their names. When "Daddy" friended them back, Facebook took them to a website that said "avoid surprises like this one."

Here's a video of their campaign, 'Unexpected Babies':

Tell us about your experience accessing The World

We want to hear your feedback so we can keep improving our website, theworld.org. Please fill out this quick survey and let us know your thoughts (your answers will be anonymous). Thanks for your time!