Kathie Lee Gifford creates pro-Matt Lauer petition

Kathie Lee Gifford created a petition showing support for Matt Lauer and got the entire cast of "Today" to sign it,  the New York Daily News reported. Gifford had wanted to publish the petition as an advertisement in USA Today. But Lauer asked her not to, so she told the Daily News about the petition instead.

“We all wanted to say something to Matt and nobody wanted to put him in a position that would make him uncomfortable,” Gifford told the Daily News. “So unbeknownst to anyone higher up at NBC, I just started this thing.”

“No one has coerced us to sign this. With our signatures we stand in support of our colleague and friend," she added.

More from GlobalPost:  NBC: Savannah Guthrie officially named as Ann Curry's replacement

It probably comes as little surprise that Ann Curry did not sign the petition. 

After Ann Curry left "Today"  almost a year ago, many have blamed Lauer. And recent news reports haven't helped his image. "Everybody at NBC, everybody at the Today show, everybody understood that Ann was kicked out of her position because Matt didn't want her there," one source  told New York magazine last month

And  a recent New York Times Magazine article  recounts how hurt Curry felt by the end of her "Today" tenure: "The growing indifference of Matt Lauer, her co-host, had hurt the most," the article says.

The bad press lead Lauer to ask NBC to help him find "crisis" experts,"  the New York Post reported earlier this week

Help keep The World going strong!

The article you just read is free because dedicated readers and listeners like you chose to support our nonprofit newsroom. Our team works tirelessly to ensure you hear the latest in international, human-centered reporting every weekday. But our work would not be possible without you. We need your help.

Make a gift today to help us reach our $25,000 goal and keep The World going strong. Every gift will get us one step closer.