Walt Disney is the latest company to jump on the childhood anti-obesity band wagon. Today Disney will announce a new initiative to advertise healthier food products on all its media platforms for children. The company says that ads for sugary cereals and junk foods will eventually be phased out, and by 2015 all companies advertising food products with Disney will be required to comply with new nutritional standards.
Keith Ayoob, associate clinical professor of pediatrics at the Albert Einstein College of Medicine in New York, helped develop these nutritional standards for Disney. Kelly Brownell is the director of the Rudd Center for Food Policy and Obesity at Yale.
The story you just read is available for free because thousands of listeners and readers like you generously support our nonprofit newsroom. Every day, reporters and producers at The World are hard at work bringing you human-centered news from across the globe. But we can’t do it without you: We need your support to ensure we can continue this work for another year.
Make a gift today, and you’ll get us one step closer to our goal of raising $25,000 by June 14. We need your help now more than ever!