Lufthansa airplanes sit on the tarmac at the Frankfurt Rhein-Main Airport on Sep. 7, 2012.
The airline industry is ripe for change.
That's because it's plagued with issues like slow boarding processes, long lines at security and customs checkpoints, lack of overhead bin space, physical discomfort on the plane, and lack of entertainment options, Heyzap co-founder Jude Gomila recently wrote on his blog.
"After taking many flights last year I began to build up a list of things I'd love to see improved," Gomilo writes. "I've thought about every interaction and process that became a nuisance, discomfort or inefficiency to my flight. The airline industry needs to move into a phase where design around user experience becomes the primary objective – profits will follow."
Here's how Gomila thinks the airline industry could be improved:
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