A Brand of Her Own: Estee Lauder

Even with hindsight being 20/20, betting on a woman founding an entirely new industry in the throes of the Great Depression still seems pretty unlikely. But, as historian Nancy Koehn tells us, it’s the story of Estee Lauder.

Even with hindsight being 20/20, betting on a woman founding an entirely new industry in the throes of the Great Depression still seems pretty unlikely. But, as historian Nancy Koehn tells us, it’s the story of Estee Lauder.