#15 – Boots, Before and After Beyoncé

In no time, BuzzFeed, Pitchfork, Vogue, and just about everyone else took cracks at answering the question, “Who is Boots?” Reporters were calling his parents’ house in Florida, someone tried to sell photos of him, and Beyoncé fans started following him around Brooklyn. “To go from none of that to a lot of that, I didn’t take it well,” he says. Still, the 27-year-old has nothing but positive things to say about her. “The only reason she and I worked so well together is because something I had to say resonated very deeply with her,” he says. “It’s amazing that it happened.” 

Jordy Asher started in Miami. He was in a string of rock bands before he and a girlfriend took a hard left turn towards indie-pop as Blonds. They broke up; Jordy moved to New York, became Boots, and got signed to Jay Z’s label, Roc Nation. How he got from there to Beyoncé is still unknown, and Boots won’t be the first to discuss the matter. He’d prefer to talk about the future, beginning with the lead single from his upcoming album, “Mercy.”

Watch Boots play an acoustic version of "Mercy" for sideshow here. 

Boots is sticking with his idiosyncratic indie methods. He replaces all the songs on his SoundCloud on a whim. He almost exclusively releases music without warning – no marketing or social media campaigns. And when he tours the country, as he is doing now with FKA Twigs, he prefers to get a rental and drive himself. The mystery of Boots has been solved, but he remains an enigma. 

Watch Boots cover St. Vincent: 

Watch Boots "Only" (an unreleased exclusive):