Look-Look

Studio 360

A magazine called Look-Look publishes paintings, photos, poetry and prose by teenagers. The contributors are full of passion, and their work feels fresh, but the magazine is published by Look-Look, Inc., a company that gathers data about young people and sells it to corporations that market to youth. One teen who designed an ad for the magazine boasts, “we’re selling Pepsi to ourselves.” Does Look-Look provide a space for teen expression or does it exploit its young contributors for market research?

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