Now that's dedication: Lithuania's Danas Rapsys takes a selfie during practice in Rio.
Have we reached peak selfie? No, not by a long shot.
But these are already shaping up to be the selfie-est Olympics we've seen. And it's only week one.
Here are some of our favorites so far, with so many more days to go. Check out the Olympic heros who, phone in hand, are competing in the 2016 Selfie Games.