Pasta company delivers a musical soundtrack designed to tickle your taste buds

Barilla — the Italian pasta company — has released a six-song “Al Bronzo Soundtrack.” They say the soundtrack is scientifically designed to enhance the taste and texture of their pasta. A University of Oxford experimental psychologist, who worked on the project, says the science behind this is real. The World’s Bianca Hillier looks at what’s known as “sonic seasoning.”

Invest in global news with heart!

The World is a nonprofit newsroom powered by listener support. When you make a recurring gift, you’re making an investment that allows The World to cover the most important international stories with nuance and care. Our listeners are at the heart of what makes The World such an invaluable source for global news. Will you create a recurring donation today to power The World all year long?