Chester goes creepy

A well-known, some might even say beloved, cultural icon has gone over to the dark side. No, not Britney. I’m talking about Chester Cheetah, the Cheetos mascot. Seth Stevenson is an ad critic whose regular column, “Ad Report Card” on Slate.com examines some of the most interesting advertising around. Seth Stevenson is on Fair Game with Faith Salie to talk about the current state of the ad world, including Chester’s fall from grace.