The Dutch brewing giant Heineken announced that it will cut up to 6,000 jobs in the coming years as the wider industry confronts weakening consumer demand. The World’s Host Marco Werman heard from how the news echos elsewhere in the industry from Rick Kempen, a beer ambassador for Bier&cO, a beer import-export distribution company based in the Netherlands. Bier&cO is owned by Royal Swinkels, a company that owns Bavarian Pils, another major Dutch beer brand and Heineken competitor.
The story you just read is not locked behind a paywall because listeners and readers like you generously support our nonprofit newsroom. Now more than ever, we need your help to support our global reporting work and power the future of The World. Can we count on you?